WhatsApp Business App or API Test
If one or two people answer, you get fewer than 50 chats a day and you don't need automatic replies, broadcasts or a connection to other systems, stay on the app; in any other case, the API fits better.
Your result
Stay on the WhatsApp Business app
The WhatsApp API fits you better
From what you told us, the app covers you and there's nothing you need to change today. If your team or your chat volume grows, take the test again.
App or API, by team size and chat volume
Find the row that looks like your business. A single API condition is enough for the test to recommend it.
| Your situation | WhatsApp Business app | WhatsApp API |
|---|---|---|
| One person answers and few chats arrive | Covers you | More than you need |
| Two people and fewer than 50 chats a day | Covers you | Only if you need automatic replies, broadcasts or a connection to other systems |
| 3 or more people answer | Falls short | Recommended |
| 50 or more chats arrive a day | Falls short | Recommended |
How the test decides
The test recommends the API if at least one of these applies: 3 or more people answer, 50 or more chats arrive a day, or you need automatic replies, broadcasts or a connection between WhatsApp and other systems.
If none applies, it recommends the app. The limits of 3 people and 50 chats are our own guideline, and Meta doesn't set them as a rule.
Frequently asked questions
Still have a question?
Message us on WhatsAppThe test recommends one of the two based on how you work today. If you want both on the same number, check Meta's documentation for what it allows in your case before you change anything.
Starting on the app makes sense if it covers you today. When your team or your chat volume grows, take the test again and check Meta's documentation for the conditions on moving your number before you do it.
No, it decides by how your team works. If it points to the API, use the cost calculator to estimate what Meta would charge for your messages. A provider's fee comes on top, if you use one.
That's the limit we chose for this test: from 3 people answering on the same number, we recommend the API. If you're right at the edge, treat the result as guidance.
Still have a question?
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